Serving up ads to get women back on the tennis court
We were tasked by the LTA to help more women rediscover the joy of tennis at their local park courts this summer. We took six scripts and turned them into playful, punchy social ads designed to remind women just how fun (and doable) tennis can be.
The campaign also leveraged LTA ambassadors Giovanna Fletcher and Candice Brathwaite with an interview piece, which helped tackle the barriers, demonstrating that this is a sport for all.
Content Pieces
Reach
Clicks
12M
7
65K+
12M
7
65K+
Content
Pieces
Reach
Clicks